You’d fire a CEO this incompetent
Why are they still running your life?
If you walked into your office tomorrow and found your CEO telling your top performers to “be realistic,” doubting every bold move, and arguing that the company’s core mission was an “unreachable fantasy,” you wouldn’t just be angry — in most successful establishments, that CEO would be out before lunch.
In the business world, a leader who sabotages the vision is a liability. You demand a CEO who is relentless, visionary, and obsessed with hitting targets.
Yet, most high-performers are currently being managed by a “Life CEO” who is exactly the opposite. They are negotiating down to compromise on “unrealistic desires”.
This internal executive is the one telling you that deep peace is for people with too much time on their hands. They’re the ones convinced that joy is a luxury you can’t afford yet, and that “unconditional love” is a marketing gimmick sold by gurus.
And for some reason, you believed them and acquiesced.
It is time for a radical audit. If you wouldn’t let this CEO run your company for a single day, why have you given them a lifetime contract to run your soul?
Does your Life CEO believe in your Life vision?
The last thing you want in your company is a CEO who is always doubting and telling you “it’s not possible”. The 3 worst words in the English language.
The worst part is not that your CEO doesn’t believe in your vision, it has got you to compromise and give up on your vision by convincing you that it’s not possible. Or even worse, it’s not real.
I’ve met many such CEOs in my life. The first one was within me. And then in 100s of clients. Sooner or later, they are out of the door. Because there is an extraordinary CEO ready to execute your grandest vision of a truly fulfilling and beautiful life, in business, romance, and every other aspect.
Qualities of the Extraordinary Life CEO
Your Life CEO believes in your vision, 1000%. And they don’t just believe, because believing is not enough. They act. With power and precision. They do whatever it takes to meet the targets and goals you set, and overdeliver.
They also pick the right people and tune out the noise. The laws of success have been known forever — surround yourself with successful people if you want to be successful. Spiritual success is no different.
If you genuinely desire peace, to feel happy and blissful, to love and be loved deeply and fully and unconditionally, you need to surround yourself with people who are living in that state and moving towards that state.
The same way you get inspired by material success, you are also inspired by spiritual success. When you meet someone who radiates deep peace, your system immediately feels it, and knows it’s possible for you.
In contrast, most people do the exact opposite. Culturally we have been trained to be skeptical of anyone who is spiritually wealthy. Most people blindly believe that, and consequently they are surrounded by spiritually bankrupt people.
The Extraordinary CEO radically prioritizes your goals and clears out all distractions and temptations that keep you in spiritual poverty.
Now that we know some of the qualities, let’s see what are the measures of success.
KPIs for spiritual success
CEOs have quarterly and yearly reviews for a reason. You establish goals and measure KPIs to ensure they are on track. What are the fundamental KPIs for evaluating your Life CEO?
It’s been well established for millennia. What makes any human feel that life is good? When you feel life is good not because of what you achieved in business or because of other external wins. When life is good. No because. Just good.
That state is defined by three key feelings — peace, joy, and love.
These aren’t experiences you have in perfect circumstances. They are a state of consciousness. Everything that happens in this state gets colored by these feelings.
In contrast you have the state of fear and contraction. Whatever happens in this state, even good things, also get colored by fear and contraction. You go on a great date, immediately you start worrying about whether it will work out, whether they are completely crazy and you are being naive. You get the picture. You know this state well. It’s the field the world lives in.
The same happens with the higher states. Everything that happens, even bad things, get colored with love, joy, and peace. You maintain calm in the chaos. You have compassion and find resolution without needing to blame or be cruel to those who are just being human. Rather than degrade and humiliate and reduce people to their worst moment, you encourage and inspire and mentor people to help them become their best.
This is a state where you live in constant flow. Everything that happens expands you. Always. Of course that is a level of mastery, yet I mention it because it’s within the realm of possibility.
This is your key KPI — the flow state.
You could ask how much time do you stay in flow? An even more powerful question to complement that would be the depth of your flow.
Depth-wise, you start by finding a baseline that feels good, consistently moving towards profound bliss.
Time-wise, a good starting goal is 80%. The rest is the journey of mastery, a lifelong practice that you keep moving towards after you have established your 80% baseline.
While the flow state is the deepest outcome, what also happens along the path is that you begin to restore your baseline faster and faster, you become way more resilient to chaos and unpredictability, and your energy levels keep rising.
As a leader, you become the rock that holds your team steady in the roughest storms, not just putting on a brave face while you shudder with anxiety within, but someone who truly holds calm authority.
Just take a moment to imagine all of this, spending at least 80% of your time in a state of deep peace, genuinely enjoying life, feeling a deep love. A true ecstatic bliss. A rock-solid foundation.
This is true spiritual wealth. Quiet. Subtle. No need to flaunt and show off. It’s not about making a statement. It has nothing to do with the rituals and facades put on by so called spiritual people. All that show and all those gimmicks are usually a sign of missing the real point.
That’s the distraction that has made people skeptical. The preaching, the chanting, the rituals. None of it is truly necessary to find the state I’m describing.
A felt vision
Let’s make this a bit more “concrete”. While the inner world is quite intangible to the mind, we can at least point to something that your body, heart, and soul might remember.
Have you ever felt so loved that you burst into tears? I know what your skeptic is saying, but ignore that for a minute.
Just for a moment imagine that there’s such love waiting for you. Even you. No matter what you have done, you are capable of being that loved. I say this from personal experience.
There’s nothing in the world that compares to being truly and fully and overwhelmingly loved by another being. When you allow yourself to feel that, that’s when life feels fully real.
When you see others and feel seen, fully.
This is the real flow state at the deepest level. Not just a state of genius and productivity, one where you also feel blissfully and ecstatically alive, connected, and grateful.
This is what your Life CEO needs to get on board with. This is what it needs to believe and make happen. And if it’s not, replace them instantly. Let the Extraordinary CEO take over. If you would do that for your business, your Life is way more important and valuable.
Your Advisory Board
Now let’s talk about advisors.
If your advisors, who today are the cynics or rationalists, are telling you that it’s not possible. The next wave of advisors will tell you that these goals are ideals that take decades.
I went down the typical endless routes. Where the healing goes on forever, and enlightenment becomes an embarrassing obsessive chase to escape reality.
The actual goals are far more achievable when you cut through the noise. You don’t reach the ideals. You still remain human and have a full spectrum of experiences. But something fundamental can shift rather quickly.
You can cover 80% of the distance in weeks and months rather than years and decades. That remaining 20% is a lifelong practice for everyone, no matter what path you choose.
The problem is that convoluted paths, in the chase for 100%, end up stretching the 80% over decades, which in my experience is quite unnecessary. This is primarily because they consider you and reality to be broken, something to be fixed and perfected to some arbitrary ideal.
The ecstatic flow isn’t an experience you have in perfect circumstances. It’s a field you calibrate to, that eventually becomes your state of consciousness. You can spend decades searching for that field, or you can radically reduce the time by calibrating through others who hold the field. The same way you shadow a business mentor to absorb their success field.
A micro case study
I’ve worked intimately with people from all walks of life. Many of them for 10 days in an intensive retreat. Some of them over many years with regular online sessions.
For this article I’ll pick a client who was a high-functioning exec turned entrepreneur and digital creator. A man who had already encountered the mystical yet remained very skeptical and sought mentorship from someone who respected that.
While he could command and delight a boardroom, or buy what he pleased, his inner world had the same story most men have — empty, unfulfilled, anxious, desperate to feel alive.
He had spent years in therapy, and while that had helped with some anger issues, he never found the joy he had during the mystical experience. Desperate to reconnect with that, we started our journey together.
After a month, we discovered a core belief — he was cursed to suffer. Every good thing turned negative. Never a moment just to enjoy life. Constantly anticipating the next thing that would go wrong.
He started implementing some simple practices on a daily basis, while we also made some other shifts related to the same core belief. Few months later, without realizing it, he was showing up with a smile and a lightness that was unmistakable.
I put up a mirror and asked if he noticed the difference. He had no clue what I was talking about. The moment I made him realize, he couldn’t believe what he was seeing. And that he had completely missed the depth of the transformation.
He had actually started experiencing joy as a baseline, and it felt so natural he barely even realized that the negativity had reduced significantly.
Naturally, people around immediately responded to this shift into positivity and optimism. He noticed a deeper trust from those around him. Additionally, his energy levels were significantly higher — after all, he wasn’t spending hours obsessing over everything that would go wrong!
My work for the past 11 years has been to cut through the noise and find something solid that lasts. A fundamental shift in consciousness. While there are many practices that help establish the baseline and go towards mastery, the shift is a leap in consciousness where you change at the roots.
That’s why leaders put me on their personal advisory board. That’s how we collapse decades into days during my retreats. Years into months with online mentorship. When you are ready to get your Life company on track with your goals, send me a message.